Retail Media Business Development Lead

About the role

efood, part of the Delivery Hero Group, is looking for a Retail Media Business Development Lead in Athens to help establish efood as the leading retail media platform for brands in Greece. Reporting to the Senior Growth & Retail Media Manager, the role focuses on unlocking brand and awareness budgets managed by media agencies and CPG marketing teams, targeting annual and multi-year partnerships that embed efood into brands' core media plans.

Key responsibilities

• Target media agencies, holding groups and brand marketing teams beyond traditional trade contacts, positioning efood retail media in their core media mix and annual planning.
• Manage the full commercial pipeline, from prospecting and pitching to negotiating high-value, multi-year agreements.
• Design full-funnel proposals (display, sponsored products, seasonal tent poles) and use platform data such as reach, sales uplift and ROAS to build business cases.
• Partner with Ad Operations and Senior Retail Media Specialists on campaign rollout, run regular QBRs and performance reviews to show ROI and expand budgets.
• Act as the local face of efood retail media at industry events and feed Greek market insights back to the central DH Ads product and tech teams.

Required profile

• 5 to 8 years of experience in ad sales, commercial media or brand marketing, with a track record of closing sizable ad deals.
• Background in a media agency (with influence over how client budgets are split across channels) or CPG brand marketing.
• Strong presentation skills with senior agency leads and brand directors.
• Nice to have: an existing network of Greek media agencies and FMCG brand teams, and working knowledge of programmatic buying and retail media trends.

What we offer

• Remuneration package, ticket restaurant card, private medical and life insurance, and round-the-clock access to an online mental health platform.
• Online training platform, in-house cafeteria and gym, and a pension plan.
• Global mobility plan, childcare allowance, and a free efood Pro subscription.