Social Media Manager

About the role

Reach is a full-service creative agency offering integrated strategy, creative development, influencer marketing, content production and talent management. It is looking for a Social Media Manager to manage day-to-day social media activity across key platforms, including planning, publishing and monitoring content. The role is based on site in Athens and can be full or part time, depending on expertise and availability.

Key responsibilities

• Manage daily social media activity across key platforms, planning, publishing and monitoring content
• Develop and refine social media strategies aligned with client objectives
• Optimize profiles and posts for reach and engagement, and keep a consistent brand voice
• Create and edit copy, coordinate visual assets with the creative team and track performance metrics
• Prepare regular reports with actionable insights and collaborate with strategy, creative and media teams
• Engage with online communities and stay up to date with trends and platform updates

Required profile

• Experience managing brand profiles across major platforms
• Ability to develop and implement content strategies tailored to different audiences and channels
• Excellent communication and writing skills, with clear, engaging, brand-appropriate copy
• Proven ability to collaborate with cross-functional teams and manage several projects and deadlines
• Bachelor's degree in Marketing, Communications, Media or a related field, or equivalent practical experience
• Prior agency experience or work with multiple brands is an advantage

Required skills

• Social media marketing and social media optimization (SMO)
• Experience with social media analytics tools and performance reporting
• Familiarity with digital marketing principles, paid social campaigns and audience targeting is highly beneficial