Search Engine Optimization Specialist

About the role

Fussion is seeking a Mid‑Senior SEO Specialist to drive organic growth for its client portfolio. The role goes beyond page optimisation, shaping strategy, identifying opportunities and collaborating across teams to deliver measurable results.

Key responsibilities

• Own end‑to‑end SEO execution and optimisation for multiple clients.
• Develop and support SEO strategies aligned with business goals, search demand and competitive landscape.
• Conduct technical SEO audits (crawlability, indexation, site architecture, Core Web Vitals, structured data, internal linking).
• Translate audit findings into clear, prioritized roadmaps.
• Perform keyword research, SERP analysis and search‑intent mapping to inform content and growth plans.
• Create content strategies, topic clusters, briefs and on‑page recommendations.
• Work closely with developers to define SEO requirements, validate implementations and run QA checks.
• Monitor performance using Google Search Console, GA4, Looker Studio and SEO tools, and produce actionable reports.
• Identify growth opportunities across technical SEO, content, internal linking, structured data, digital PR and AI‑driven search.
• Collaborate with Performance, CRO, Content, Creative, Development and Analytics teams to integrate SEO throughout the growth funnel.

Required profile

• 3+ years of hands‑on SEO experience in an agency environment.
• Strong understanding of technical SEO, on‑page optimisation and content strategy.
• Ability to diagnose SEO issues and translate them into clear actions for clients and internal teams.
• Analytical mindset with confidence working with data, dashboards and performance metrics.

Required skills

• Google Search Console
• Google Analytics 4 (GA4)
• Screaming Frog
• Ahrefs
• SEMrush
• Sitebulb