Senior Manager, Workplace AI Engagement and Adoption

About the role

Pfizer is scaling enterprise AI tools such as Copilot, Claude and Gemini, and this Senior Manager role drives engagement and adoption across them. It owns the engagement, intake and adoption model and sets baselines and targets, while measuring impact and connecting the work with the Workplace AI communications programme. The role reports to the lead for Workplace AI communications and engagement and aims to transition to Director.

Key responsibilities

• Own the engagement, intake and adoption plan and model, including a campaign arc moving colleagues from awareness to habit.
• Set adoption baselines and targets (active and repeat use, depth of use, confidence).
• Run the intake model and single front door for AI platform requests, triaging and routing them to the right owner.
• Develop and run the impact framework, tracking time saved, workflow changes, quality and speed of outputs, and colleague sentiment, and share a regular value view per platform.
• Lead regional engagement programmes such as roadshows, bootcamps, office hours, podcasts, the AI Champions network and communities.
• Partner with learning teams to link training and event data to usage, and run a listening model with pulse surveys and feedback.
• Advise senior leaders on adoption progress, risks and priorities, and embed responsible AI, privacy and acceptable-use principles.

Required profile

• Bachelor's degree with 7+ years of relevant experience, or a master's degree with 6+ years.
• Degree in Communications, Business, Organizational Psychology, HR or a related field.
• Experience planning and delivering AI or enterprise technology adoption programmes at scale, including change management.
• Experience measuring adoption and impact, and engaging diverse audiences through events, training and champion networks.
• Ability to influence senior stakeholders and manage multiple workstreams; experience with governance in a regulated or matrixed environment.
• Nice to have: hands-on use of Copilot, Claude and Gemini, and experience with Power BI, survey design or online communities.

What we offer

• Annual base salary ranging from EUR 41,250 for the Thessaloniki location.
• Benefits that may include health care coverage, retirement savings plans, insurance, an Employee Assistance Program and wellness benefits.
• Flexible, hybrid work (about 2.5 days a week in the office), with occasional work outside standard hours.