Regional Marketing Manager – Greece

About the role

We are seeking an experienced Regional Marketing Manager to build and scale Wonderful’s brand, ecosystem, and market presence across Greece. You will act as the primary marketing leader in the region, partnering closely with the Regional General Manager to align marketing initiatives with business priorities throughout the customer lifecycle.

Key responsibilities

• Develop and execute a regional marketing strategy that supports awareness, demand generation, pipeline acceleration, customer acquisition, expansion, advocacy, and retention.
• Plan and deliver integrated marketing programs, including flagship events, executive engagement, partner and ecosystem marketing, PR, content, and strategic communications.
• Localise global messaging, campaigns, and product positioning for regional enterprise audiences.
• Design and run account‑based marketing (ABM) programs targeting priority enterprise accounts.
• Manage regional marketing budgets, agency relationships, and external vendors.
• Measure, analyse, and report on marketing performance, using data and insights to optimise ROI.
• Provide market intelligence, customer insights, and competitive feedback to shape regional and central marketing strategy.

Required profile

• 8+ years of B2B enterprise marketing experience, with a strong background in field marketing and integrated demand generation.
• Proven ability to partner with senior business leaders and commercial teams to deliver measurable outcomes.
• Hands‑on experience across field marketing, executive events, ABM, partner marketing, integrated campaigns, PR, content marketing, and communications.
• Deep understanding of enterprise go‑to‑market strategies and the full customer lifecycle.
• Experience translating product messaging into compelling regional campaigns and assets.
• Background in enterprise AI, SaaS, cloud, cybersecurity, or related technology sectors.

Required skills